How to Become Scary Good The vampire at my doctor’s office loves Halloween. She has a full-length bloody Halloween poster on her door. She’s scary good at her job. She finds a vein, sucks my blood, and I don’t feel a thing. Halloween is more than a holiday for her. It’s a family reunion. Become … Read more
Autonomous vehicle technology company Aurora told investors last week that it expects to have more than 30,000 self-driving trucks on the road generating $5 billion in annual revenue by the end of 2030 — an audacious plan considering it expects to end 2026 with just 200 driverless trucks and an $80 million revenue run rate. … Read more
An AEO checker tells you whether the AI answers your buyers rely on actually mention your brand. People increasingly ask ChatGPT, Perplexity, and Gemini a question and act on the reply without clicking a link, so visibility that once showed up in your rankings can vanish into an answer you never see. To manage that, … Read more
Secrets of Magnetic Leadership Fake charisma is warts sprinkled with glitter. It disguises incompetence. Glitter hides bullies with manners. You don’t need a magnetic personality to make work compelling. Fake magnatism: Look at me. Theranos and the deceptions of Elizabeth Holmes illustrate what happens when charisma outruns character. Charisma becomes destructive when leaders: Groom admiration. … Read more
Anthropic CEO Dario Amodei seems to be everywhere this weekend: He was lampooned on the season premiere of Saturday Night Live, and tonight, he’s set to have dinner with President Donald Trump at the White House. Axios first broke the news of Amodei’s dinner plans, which TechCrunch subsequently confirmed with a source familiar with his … Read more
Presented by Contentful Most marketing teams still measure visibility the same way they always have: rankings, click-through rates, and organic traffic. But buyers have moved on. Search tools and AI engines now synthesize answers directly on the screen, creating a world of zero-click searches where your website is entirely bypassed. The “old days” are not … Read more
Build Encouragement into Environments Telling people to “be encouraged” is like telling plants to grow. Words matter, but environments win. How Encouragement Works #1. Let people see you working for them. People lose heart when leaders demand effort but don’t give it. Remove obstacles. Provide resources. Support reasonable decisions your team makes. Prepare for one-on-ones. … Read more
Hospitals’ use of artificial intelligence tools as they submit insurance claims led to an additional $942 million in healthcare spending over a two-year period, according to an analysis by the Blue Cross Blue Shield Association. The BCBSA analysis found “a sharp increase in patients being documented as having complex conditions,” but argued there is a … Read more
Optimizing for AI search means improving your pages so they’re more likely to be cited by AI assistants when people ask relevant questions. It might sound like a completely new discipline. For the most part, it isn’t. Google says its AI search features still rely on its core search systems. Your content still needs to … Read more
Crusoe, a Denver-based AI data center startup that recently raised $3.9 billion, has ended plans to use a new line of stationary power plants developed by fellow Denver company Boom Supersonic. Founded in 2018 as a bitcoin miner that ran on excess natural gas from oil fields, Crusoe has since become one of the biggest … Read more